During the period from 28 December 2020 to 3 January 2021, Allen was selected to takeover the Instagram account of Calgary Economic Development referred to as @LiveTech_LoveLife.

The success of this takeover was made possible with behind the scenes support Allen received from Chad Kultgen and Chelsea Bartlett

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The focus for this Instagram takeover was "2021 Resolutions" based upon several common themes of the businesses and activities of past guests on the Calgary Business Podcast from inception in September 2019 to end 2020

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First Resolution for 2021 | ”I will pivot from my oil & gas or other technical career”

Second Resolution for 2021 |  “I will disrupt the Calgary oil & gas industry”

Third Resolution for 2021 | “I will work to reduce the Calgary tech talent shortage”

Fourth Resolution for 2021 | “I will have a social and cultural impact on Calgary”

Fifth Resolution for 2021 | “I will inspire YYC entrepreneurship”

Sixth Resolution for 2021 | “I will focus on Education and Health”

Seventh Resolution for 2021 | “I will be a guest on the Calgary Business Podcast”

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Illustrations supported by Canva